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Showing posts from September, 2018

NO IS AN INVITATION TO WORK HARDER

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Sometimes ago, i over heard "No is an invitation to work harder," and I liked it. Not because I don't think that we are all already working hard enough. I liked it because it's such a good attack on the toxic mindset of  "They said no, so now it's over." Launching, running, and growing a fashion business is a life-long exercise in hearing the word "no." From buyers. From partners. From factories. From customers. From suppliers. Everything running smoothly is not a realistic goal. What is a realistic goal is to adopt the mindset that hearing "no" is simply an invitation to work harder on the things you believe in. By this I mean, when that buyer says "No," don't delete the email thread and sulk. Instead, ask why. Ask for feedback in order to improve your offering or to get a better idea of their customer so you can decide if this store really was as great of a fit as you thought. When you hear "No&q

RALPH LAUREN BUSINESS SECRETS

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Ralph Lauren is a native New Yorker born in 1939. The designer is best known for his ability to create lifestyle dressing. He was born Ralph Rueben Lifshitz, the son of Jewish refugees from Eastern Europe. As a young child, he exhibited a sense of style. Ralph and his brother could often be found thrift-shop hunting; it was here that Ralph discovered fashion as a means of identity transformation. Lauren began his design career with his 1967 tie collection, Polo, a division of Beau Brummel Company. The line was adopted by Bloomingdales. In 1968, Lauren and the name Polo joined forces with Norman Hilton, a men’s suit maker. Never timid to expand, Lauren created full lines of mens and women’s apparel. Possessing a keen sense of fashion marketing, Lauren understood the power of branding early in his career and his “polo player” logo is one of the most recognized logos throughout the world. Inspired by the colors of M&M candies, Lauren offered his famous polo shirts in th